About us
ABOUT US
Shaping our future in firearm safety
With all the challenges our industry faces today,
communities of responsible firearm owners are growing
to promote safety and education.
Explore New Possibilities
We offer a wide range of firearm accessories, from holsters to cleaning kits, all designed to enhance safety and performance. Our products are crafted with the highest quality materials to ensure reliability and durability for every shooter.
Start with the shooter – find out what they need and provide it to them.
Changing the shooting experience is possible.
We’ve done it before.
Meet our team
Dedicated professionals driving our success
Tony Fred
Chief Executive Officer
Founder and chief visionary, Tony is the driving force behind the company. He loves to keep his hands full by participating in the development of innovative accessories, marketing, and customer experience strategies.
Mich Stark
Chief Commercial Officer
Mich loves taking on challenges. With his multi-year experience as Commercial Director in the firearms sector, Mich has helped the company to get where it is today. Mich is among the best minds.
Aline Turner
Head of Product Development
Aline is one of the iconic people in the firearms community who can say they love what they do. She mentors 100+ new shooters and looks after the community of thousands of firearm enthusiasts.
Iris Joe
Chief Financial Officer
Iris, with her international experience, helps us easily understand market trends and improves our offerings. She is determined to drive success and delivers her professional acumen to bring the company to the next level.